Centre Tightens AI Rules to Curb Deepfakes, Mandates Labels and Faster Content Removal

OdishaConnect — Fri, 07 Aug 2026 16:59:15 +0000

In a major move to tackle the growing threat of deepfakes and AI-generated misinformation, the Ministry of Electronics and Information Technology (MeitY) has introduced stricter rules for artificial intelligence (AI)-generated content. The new regulations make it mandatory to label AI-generated videos, audio, images, and text, while significantly reducing the time allowed for removing illegal AI content from online platforms.

Under the revised framework, social media platforms and intermediaries must remove illegal AI-generated content within three hours of receiving valid legal notice. Earlier, platforms had up to 36 hours to act. The move is aimed at preventing the rapid spread of deepfakes, identity theft, misinformation, and other AI-enabled cybercrimes.

The government has also strengthened the Information Technology (IT) Rules to address the misuse of generative AI. The revised rules target offences such as creating deepfake videos, impersonating individuals using AI, spreading false or misleading information, and publishing intimate images or videos without consent. Violators may face stringent action under the Information Technology Act and the Bharatiya Nyaya Sanhita (BNS).

In addition to the shorter takedown timeline, the government has also reduced the grievance redressal period, ensuring faster resolution of complaints related to harmful AI-generated content.

The need for stronger safeguards has become increasingly evident as several public figures have fallen victim to deepfake technology. On July 25, Union Minister Piyush Goyal revealed on social media that an AI-generated deepfake video had misused his likeness to spread false information. He stated that he had filed a police complaint at Chanakyapuri Police Station in New Delhi against those responsible.

Similar incidents involving politicians, celebrities, and public personalities have raised concerns over the misuse of artificial intelligence to manipulate public opinion and spread fake narratives. With the new rules, the Centre aims to improve transparency, strengthen accountability among digital platforms, and enhance user protection in the rapidly evolving AI ecosystem.

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Viral Sensation: AI-Powered Robo-Dog Outshines Tech Giants at 2026 Summit

OdishaConnect — Sun, 22 Feb 2026 07:37:16 +0000

In the midst of the excitement surrounding the latest advancements in artificial intelligence at the India AI Impact Summit 2026, a four-legged robotic dog captured the attention of attendees, drawing them to their screens and social media feeds more than a ground-breaking tech demonstration.

When the robot was seen in the pavilion area, people stopped to observe its smooth movements. They pulled out their phones to record videos, which went viral online in a matter of hours. What began as an odd exhibit quickly gained popularity across platforms, generating widespread curiosity and comparisons to robots from science fiction films.

This AI-powered quadruped, known as the Unitree Go2, is a unique device from the Chinese company Unitree Robotics. With the help of cameras, sensors, and LiDAR technology, it can navigate environments on its own and create 3D maps in real time to avoid obstacles, negotiate curves, and climb mild slopes. The company’s website states, “It’s designed for smooth, intelligent mobility,” emphasising its application in tech events, security demonstrations, and research.

The robot costs between $1,600 and $2,800 abroad, which is about Rs 1.5 lakh for the base model. When shipping and import taxes are taken into account, the price in India rises to about Rs 6 lakh. More sophisticated models allow for remote control through apps, and depending on usage, the battery can run for hours. The Go2 represents futuristic utility and is aimed more at research teams, startups, labs, and colleges than at regular consumers.

The novelty of seeing a lifelike machine up close led to its viral fame, drawing large crowds and online shares. A few attendees, however, expressed disapproval of the prominence of foreign technology at an Indian summit and called for greater room for indigenous inventions. In addition to providing entertainment, the robot dog sparked discussions about local versus global technological prowess as videos flooded timelines.

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Centre Tightens AI Rules to Curb Deepfakes, Mandates Labels and Faster Content Removal

Viral Sensation: AI-Powered Robo-Dog Outshines Tech Giants at 2026 Summit